Business in Sparks Gets Makeover from Bar Rescue

By  | 
View Map

SPARKS, NV - The Bullpen at Aspen Glen has had its share of ups and downs in recent years. For more than a decade it was known as the Aspen Glen Bar and Grill. Then, two years ago Danny Serafini took over the business. A former major league baseball player, Serafini put his own spin on the place by tweaking the name and giving it a sports bar theme.

"There was a lot of smoking, so families couldn't come in. No one under the age of 21 could enjoy our food or anything like that. Unfortunately, it made us lose quite a bit of money doing that. It was kind of a rowdy bar with more of a younger crowd," he says.

When he saw that the business was struggling, Serafini knew he needed help. That's when Bar Rescue stepped in.

"It was pretty humbling to have someone come in and reprimand me on how I run my business," says Serafini.

The popular TV show is known for breathing new life into failing businesses, which sometimes means dramatic changes. The Bullpen at Aspen Glen now has a new look, a new business model and even a new name, Oak Tavern.

"I think the biggest change is that we have uniforms now. We cleaned up the bar. It's really clean and just more established," says Serafini.

Oak Tavern now has more seating and a revamped bar, and is changing some of its policies to try to attract new clientele.

"It's non-smoking now until 9 p.m. so that way we can have more families come in. We have a great baseball field right up the road and we get a lot of people in after little league games on the weekends," says Serafini.

Serafini says he is happy with the new look, and so is the community.

"We've been getting rave reviews on our food, our customer service, and just the vibe that's in here now. It's a great change and I'm happy that it happened," he says.

Oak Tavern is open daily at 11 a.m. at the corner of Vista Boulevard and North Los Altos Parkway in Sparks.