Eating at Jersey Mike's benefits Big Brothers Big Sisters in March

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RENO, Nev. (KOLO) - Big Brothers Big Sisters of Northern Nevada is joining forces with three Jersey Mike’s Subs restaurants in Reno and Sparks for the 9th Annual March “Month of Giving” campaign to fund local charities.

During the month of March, customers can make a donation to Big Brothers Big Sisters of Northern Nevada at the participating Jersey Mike’s restaurants.

The campaign will culminate in Jersey Mike’s “Day of Giving” Wednesday, March 27, when local Jersey Mike’s restaurants will give 100 percent of the day’s sales – not just profit – to Big Brothers Big Sisters of Northern Nevada.

On the Day of Giving, local Jersey Mike’s owners and operators throughout the country will donate their resources and every dollar that goes in to more than 180 charities, including hospitals, youth organizations, food banks and more.

“Last year’s nationwide Month of Giving initiative raised more than $6 million for charities, making a big difference in their local communities, and this year, we hope to raise even more,” says Peter Cancro, Jersey Mike’s founder and CEO, who started the company when he was only 17 years old. “From the early days, it’s just what we’ve always done — give to give, as they say. This March, I invite you to visit Jersey Mike’s to help support an important cause in your neighborhood.”

For more information about Jersey Mike’s Subs Month of Giving, click here.