July 29, 2014
NEW YORK (AP) - The New York Jets are taking advantage of a new
NFL rule this summer that will allow them to place a corporate logo on their practice jerseys as a source of additional revenue.
The rule allows teams to sell sponsorships on their practice jerseys, and the patches can be no larger than 3½-by-4½ inches. The patch the Jets will wear starting in training camp features the logo of Atlantic Health, a New Jersey-based health care provider that owns naming rights on the team's training facility in Florham Park, N.J.
Terms of the deal weren't disclosed, but Matt Higgins, the team's executive vice president of business operations, confirmed Tuesday the Jets will earn extra revenue. Houston and Green Bay are among other teams exploring similar options.