Huge New Sign Coming to Strip

LAS VEGAS (AP) - An Arizona developer has City Council approval to put a huge sign and a new casino, restaurant and stores at the city line on the Las Vegas Strip.

Mayor Oscar Goodman and Mayor Pro Tem Gary Reese told a lawyer for developer Steve Johnson on Wednesday that they want something special on the corner at Las Vegas Boulevard and Sahara Avenue.

Johnson plans a 98-foot-tall, 11,200-square-foot electronic sign and a 37,100-square-foot building. No hotel is planned.

The sign would be almost as big as an 11,500-square-foot video screen touted as the world's biggest at the new Dallas Cowboys Stadium in Arlington, Texas.

Johnson bought the Las Vegas site in 2007. It's the former home of the Holy Cow! brewery, which closed in 2002.


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