"Enero 19, Sabado." Next week, billboards will go up advertising the caucus vote on Saturday, January 19th, reminding Hispanic voters to participate in the Democratic presidential nomination.
Starting Thursday, the party also will go on the air with Spanish radio ads.
The ads say, "We all talk about politics ... but what about participating?"
Kirsten Searer of the state Democratic Party says the ad campaign aims to make the Hispanic community part of the political process.
As part of that drive, New Mexico Governor Bill Richardson was the guest of honor at a mock caucus at Rancho High School in North Las Vegas yesterday (Saturday).
The school sits in a heavily Hispanic neighborhood.
(Copyright 2007 by The Associated Press. All Rights Reserved.)