September 21, 2014
RENO, Nev. (AP) - The Nevada Department of Transportation plans to start displaying tallies of the state's traffic deaths on digital billboards in hopes of pushing safer driving.
NDOT spokeswoman Meg Ragonese told the Reno Gazette-Journal the program will start Wednesday in Washoe County partly because of a spike in traffic deaths there in 2013, and partly because of logistics.
Ragonese says there have been nine Washoe County road deaths so far this year, compared with four at the same time last year.
The displays will show up on digital message boards near roadways. The numbers will rotate with other messages to drivers.
Similar displays are expected in other corners of the state in coming weeks.
Copyright 2014 Associated Press. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.
Viewers with disabilities can get assistance accessing this station's FCC Public Inspection File by contacting the station with the information listed below. Questions or concerns relating to the accessibility of the FCC's online public file system should be directed to the FCC at 888-225-5322, 888-835-5322 (TTY), or email@example.com.