September 22, 2014
NEW YORK (AP) - A New York native who built one of the world's top public relations companies has died.
Daniel J. Edelman is credited with developing many of the methods now standard in the field such as the use of celebrity endorsements.
His son Richard Edelman says he died of heart failure Tuesday at a Chicago hospital. He was 92.
The company Daniel Edelman started more than 60 years ago with two people now employs more than 4,000 in 66 offices worldwide. His son runs it.
Daniel Edelman was a Columbia University graduate. He worked as a newspaper reporter and editor before he went into public relations. He first honed his public relations skills during World War II, while analyzing German propaganda.
The Edelman firm's clients include Microsoft, Pfizer, Wal-Mart and Royal Dutch Shell.
Copyright 2014 Associated Press. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.
Viewers with disabilities can get assistance accessing this station's FCC Public Inspection File by contacting the station with the information listed below. Questions or concerns relating to the accessibility of the FCC's online public file system should be directed to the FCC at 888-225-5322, 888-835-5322 (TTY), or email@example.com.