Whether pregnant or navigating a newborn’s first year of life, many new moms have questions and concerns. To help first-time mothers in Nevada connect with important resources for successful, healthy pregnancies and during baby’s first year of life, the Nevada Division of Public and Behavioral Health, Immunize Nevada and eleven additional partners support Text4baby activities statewide.
Educating expecting and new moms during and after pregnancy through Text4baby can help improve important pregnancy and newborn health indicators, especially considering Nevada’s current statistics:
• The percentage of low-birth weight and infant mortality worsened between 2009 and 2011 (According to data in the 2012 Nevada Kids Count report)
• Although immunization rates improved in 2012, 35% of Nevada children aged 19-35 months still are not fully immunized with the recommended childhood vaccines.
A number of studies demonstrate that mobile health interventions like Text4baby can increase health knowledge and preparedness:
• A joint California State University, San Marcus/University of California San Diego study showed that 74% of total respondents reported Text4baby messages informed them of medical warning signs they were not aware of. In that same study, 65% of total respondents reported Text4baby helped them remember an immunization that they or their child needed.
• A George Washington University study found that Text4baby subscribers were nearly three times more likely to believe that they were prepared to be new mothers compared to those in the no exposure control group.