Second Cash Mob Event Scheduled for Tuesday

By: Staff Email
By: Staff Email

RENO, Nev.- The second Reno Sparks CASH MOB event will take
place on Tuesday, May 22 at SUNDANCE BOOKSTORE (NEW location... 121 California Ave, Reno.)

A group of local small business advocates have Introduced the “Reno-Sparks CA$H MOB” economic stimulus campaign. Cash Mobs are a fun way for local consumers to support their neighbor’s, and local economy, by pledging to spend $10-20 at a particular local business on a specific day (the chosen business will always be appropriate for both men and women).

“The first Reno Sparks Cash Mob was a solid success”, says small business advocate Randy Pease, “Paul Doege, owner of the business reported that his business had a great day at the register and saw many new customers. That show that the impact it can have on our local businesses can be huge!”

Here’s how it works; Locals are asked to find 'Reno Sparks Cash Mob' on Facebook and 'like' it. then invite their friends to do the same and again, share the idea with their friends. Shoppers can also post
suggestions to the group for a favorite locally-owned businesses. They will go into the suggestion pool for the next scheduled mobs.

According to the American independent Business Alliance, when a consumer spends $100 in a locally owned business, $45 of it stays in the community. When that same $100 is spent in a national chain store, only $13 stays local.

Here's another way to look at it: The 30/50 Project reports that if half of the employeed population spent $50 each month in a locally-owned business, it would generate more than $40 Billion in revenue.

For additional information Contact: Steve Funk 775-240-4871
sfunk@probisreno.com or Cash Mob Facebook page.


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