Reno Rodeo Rides into Town

RENO, NV - About eight thousand people packed the stands at the Reno Livestock Events Center to see the PRCA Xtreme Bulls Tour on Thursday night. The event kicks off ten days of rodeo.

“You’re going to have saddle bronc, bareback, bull riding, barrel racing,” Communications Director Steve Schroeder said. “There will be mutton bustin’ for the kids and we have some great specialty acts this year.”

He expects 150,000 people to visit the rodeo this year.

“It’s one of the largest events to kick off the summer event season for the Reno-Sparks area,” Schroeder said. “We really impact the economy, there’s $42 million that goes back into our economy as a result of this event and it’s a huge coordination with a lot of different groups.”

In addition to the rodeo events the event features carnival rides, a midway, music, live entertainment and plenty of food.

“We’ve been coming to the Reno Rodeo for the last nine years,” Kim Barr of Pacific Coast Concessions said. “We love doing the Rodeo, love coming down here and meeting people and watching all the action.”

Local businesses are excited about all the foot traffic they hope to see over the next week and a half.

“We had some friends here last year and they had such an amazing time and there was such a great response we figured we’d come out and give it a try,” Kalyn Pippin of David Walley’s Hot Springs Resort said. “Everyone’s having a blast walking around, talking to people they haven’t seen in awhile, it’s been great.”

The Rodeo will pay out $2.5 million to some of the nation’s most talented riders in the next ten days. And the Rodeo Foundation takes care of charities all over Washoe County.

“We’re a nonprofit, all-volunteer organization so the money raised here helps to support 27,000 children in the Washoe County School District, 1,800 foster children in Northern Nevada and more than 40 charities that support local children,” Schroeder said.

You can get a complete Rodeo schedule on our website,

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