August 28, 2015
LAS VEGAS (AP) - Caesars Entertainment Corp.'s online gambling subsidiary has acquired another social gaming business.
The subsidiary acquired the Israel-based Pacific Interactive, which owns the slot machine-style app House of Fun. The game, launched in 2011, boasts 700,000 daily users.
Caesars Interactive Entertainment Inc. did not disclose financial terms of the deal, which was made public last week. Several casino and technology companies are moving into the free-to-play gambling market, where players pay a small fee for the ability to gamble.
Copyright 2015 Associated Press. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.
Viewers with disabilities can get assistance accessing this station's FCC Public Inspection File by contacting the station with the information listed below. Questions or concerns relating to the accessibility of the FCC's online public file system should be directed to the FCC at 888-225-5322, 888-835-5322 (TTY), or firstname.lastname@example.org.