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(Reno, Nevada) – KOLO-TV, known to viewers as KOLO 8 News Now, is taking an early step toward the conversion from traditional analog to digital television (DTV). While most stations will make the switch to strictly digital signals on the federally mandated February 17th deadline, KOLO will turn off its analog signal at 11:00 a.m. on January 12th.

“This is strictly an engineering issue,” said KOLO Chief Engineer Michael McShane. “Like other stations, we currently transmit our digital signal on an additional channel—in our case, Channel 9. Unlike other stations, though, we’re keeping our primary frequency, Channel 8, to become our future digital channel. That requires physical modification of our transmitter on top of Slide Mountain. So we’ll have to shut down the analog signal while making those changes in January.”

“The bottom line is, our signal on Channel 8 will be better than on Channel 9, so once the transition is complete, more viewers will be able to see KOLO,” said General Manager Nick Matesi. “We don’t want to leave anybody out. We’ll still be transmitting our digital signal throughout the transition.”

All analog television sets that receive signals from individual antennas will lose their signals early next year unless converter boxes are used to translate the new digital signals back to analog. Cable and satellite dish subscribers should not be visibly affected. To learn how you can keep receiving free TV, visit the Web site RenoDTV.com.

Once the final switch is made on February 17th, viewers receiving KOLO digitally over the air will need to rescan their converter boxes and/or digital televisions.

KOLO-TV is the ABC television network affiliate for northern Nevada and northeastern California. A traditional leader in news coverage and ratings, it serves television viewers from Susanville to Ely. KOLO-TV is owned by Gray Television, Incorporated, headquartered in Atlanta, Georgia, which owns 36 television stations in 30 cities across the country. With one change in call letters and one change in network affiliation, KOLO-TV has been serving northern Nevadans and Californians for 55 years.

For more information about KOLO-TV’s digital conversion, please contact General Manager Nick Matesi at 775-858-8888.