Reno Could Be Featured on License Plate

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CARSON CITY -- The City of Reno could soon get its own specialty license plate. A commission recently approved Reno's application, according to the Department of Motor Vehicles.

According to information submitted to the state, part of fee for the plate would fund parks and recreation programs in Reno. The City of Reno estimates $25-thousand to $30-thousand would be initially generated by the plates -- with more funds coming later.

A proposed design shows the famous Reno arch, and includes the slogan: "the biggest little city in the world."

While there are exceptions, Nevada limits the number of specialty plates people may choose from to thirty. Currently, one of the existing specialty plates would have to be discontinued for a new design to be available. Fees from the plates help fund charitable causes -- including the Reno Rodeo Foundation, March of Dimes and historic preservation efforts by the City of Las Vegas.

David Fierro, DMV public information officer, said a specialty plate design that doesn't have more than one-thousand plates issued, could be discontinued.

There is a waiting list for charitable causes that would like to have specialty plates issued -- Reno is second on the waiting list.

Fierro said chances are good some plates will be discontinued soon, allowing the Reno plate to be issued.

"That's probably going to open up in the next six months," he said.

The most popular specialty plate is the one that features the Las Vegas sign, providing funds to the City of Las Vegas. According to the DMV, more than 82-thousand are on the roads. The second most popular specialty plate funds restoration efforts at Lake Tahoe -- more than 17-thousand are on the roads.