Macy's Believe Campaign Aims to Raise $1 Million Dollars for Make-A-Wish

RENO, Nev. -- Christmas is not for another month, but people have a chance to make children's wishes come true by simply writing a letter to Santa Claus.

The Make-A-Wish Foundation is teaming up with Macy's for its fifth Annual Believe campaign.

Starting today all the way through Christmas Eve, people can write a letter to Santa.

Macy's will donate one dollar to Make-A-Wish of America for every letter sent to Santa delivered to Macy's believe stations found in every Macy's store throughout the country.

The Believe campaign is based off The New York Sun's Famous 'Yes, Virginia, There is a Santa Claus' editorial. It is a true story of Virginia Hanlon, a young girl who famously wrote a letter to the newspaper in hopes of proving the existence of Santa Clause to her disbelieving classmates.

People of all ages are encouraged to participate and it is completely cost-free.

"It is a letter to Santa. Some kids will tell us that they want either a toy or a doll or you know just helping their family have a better life because some kind of family has lost their job," Connie Yale, Macy's manager said.

In celebration of National Believe Day on December 14, Macy's and Make-A-Wish of America will grant dozens of wishes across the country to children with life-threatening medical conditions.

The special letter box is located on the second floor of Macy's women and children's store at the north end of Meadowood Mall.


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