Underage Alcohol Compliance Check Yields Highest Compliance Rate in Years

More clerks are selling alcohol to minors.
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Reno, NV - On Friday, May 17, detectives assigned to the Regional Street Enforcement Team (S.E.T.) conducted an undercover alcohol compliance check in the Reno/Washoe County area.

Based on the end of the school year festivities and with the summer break only weeks away, the focus of this operation was to target stores which sell alcohol and ensure alcohol is not being sold to minors.

The intent was to increase the awareness of underage drinking. The operation was completed in conjunction with Join Together Northern Nevada (JTNN) and the use of grant funds provided by E.U.D.L. (Enforcement of Underage Drinking Laws).

Detectives used underage decoys, an 18-year-old, two 19-year-olds, and a 20-year-old, to enter stores and attempt to purchase alcoholic beverages. When the underage decoys were asked for identification, they provided their actual state issued identification, which identified them as underage.

In all, 60 stores were checked, and of those, clerks at the following locations passed the compliance check and did not sell alcohol to the underage decoy:

1. Quick Stop 2990 Mill St., Reno
2. AM/PM 600 Kietzke Ln., Reno
3. Rainbow Market 1501 Vassar St., Reno
4. CitiMart 1000 S. Virginia St., Reno
5. Jackson’s 2001 S. Virginia St., Reno
6. Town Food & Liquor 2640 S. Virginia St., Reno
7. 7-11 3085 S. Virginia St., Reno
8. LA Food & Liquor 570 Gentry, Reno
9. Ball Park Market 125 W. Moana Ln., Reno
10. Jackson’s 735 South Meadows Pkwy., Reno
11. Jackson’s 500 South Meadows Pkwy., Reno
12. Terribles 7695 S. Virginia St., Reno
13. 7-11 S. McCarran Blvd., Reno
14. Quickie Mart 3930 Spring Dr., Reno
15. 7-11 3300 S. McCarran Blvd., Reno
16. Speedway Market 1400 E. Peckham, Reno
17. Dollar Plus & Minimart 3052 Kietzke Ln., Reno
18. Everybody’s Inn Mini Mart 1756 E. 4th St., Reno
19. Nite N Day 2500 E. 4th St., Reno
20. Nesa Food & Discount Liquor 1445 E. 4th St., Reno
21. MSR convenience store 1118 E. 4th St., Reno
22. Redrock Studio 241 S. Sierra St., Reno
23. Little Bangla 743 S. Virginia St., Reno
24. M.S. & Son Market 895 S. Virginia St., Reno
25. KJ Mini Mart 1086 S. Virginia St., Reno
26. Pine Food & Spirits 190 S. Center St., Reno
27. Lucky Go Fer Market 150 N. Center St., Reno
28. Paradise Food & Liquor #2 480 E. 2nd St., Reno
29. Liquor and Groceries 709 E. 2nd St., Reno
30. Lucky Liquor 2 275 S. Wells Ave., Reno
31. 7-11 800 S. Wells Ave., Reno
32. Spirit Food Mart 990 S. Wells Ave., Reno
33. Five Star Food & Liquor 79 S. Wells Ave., Reno
34. El Marketone 1500 S. Wells Ave., Reno
35. 7-11 610 Mt. Rose St., Reno
36. Arlington Gas 350 N. Arlington Ave., Reno
37. 7-11 690 Booth St., Reno
38. Reno Asian Market 803 W. 5th St., Reno
39. Carriage Inn Market & Liquor 690 W. 4th St., Reno
40. Uptown Market 436 N. Virginia St., Reno
41. Delight Food Market 507 E. 4th St., Reno
42. Reno Food & Discount Liquor 1123 E. 6th St., Reno
43. Raley’s 701 Keystone Ave., Reno
44. Raley’s 1630 Robb Dr., Reno
45. 7-11 5105 Summit Ridge Ct., Reno
46. 7-11 10170 N. McCarran Blvd., Reno
47. AM/PM 2002 Sierra Highlands, Reno
48. 7-11 4995 W. 7th St., Reno
49. Northtowne Beer and Wine 2885 Northtowne, Reno
50. Jackson’s 2595 Clear Acre, Reno
51. 7-11 900 Parr Blvd., Reno
52. Quick Stop 1005 North Hills Blvd., Reno
53. Raley’s 1075 North Hills Blvd., Reno
54. Mike’s Market & Discount Liquor 13200 Stead Blvd., Reno
55. Jackson’s 10585 Stead Blvd., Reno

Clerks at the following locations were cited for selling alcohol to the underage minor:

1. Jackson’s 2900 Clear Acre, Reno, NV, Case #13-9302
RMC 8.16.090 (A1) Sales / Furnishing alcohol to a minor
2. Liberty Market 855 E. 4th St., Reno, NV, Case #13-9305
RMC 8.16.090 (A1) Sales / Furnishing alcohol to a minor
3. Lakemill Mini Mart 200 Mill St., Reno, NV, Case #13-9311
RMC 8.16.090 (A1) Sales / Furnishing alcohol to a minor
4. 7-11 1401 Peckham, Reno, NV, Case #13-9312
RMC 8.16.090 (A1) Sales / Furnishing alcohol to a minor
5. Quick Mart Discount Liquors 10555 Stead Blvd. #9, Reno, NV, Case #13-9297
RMC 8.16.090 (A1) Sales / Furnishing alcohol to a minor

The penalty for sales/furnishing alcohol to a minor is a misdemeanor with a pre-designated bail/fine of $500.00.

Friday’s operation resulted in approximately a 92% compliance rate, up from approximately 74% compliance in February of 2013 when 34 stores were checked and 9 failed. 92% compliance is the highest percentage obtained during the past several years.

In addition to the alcohol compliance check, detectives were also verifying clerks/employees were in compliance with the State of Nevada’s Alcohol Awareness Training requirements and in possession of a valid Alcohol Awareness Training card. Out of the 60 store clerks checked, all of the clerks possessed their Alcohol Awareness Training card, 100% compliance – also the highest percentage obtained in recent years.

Operations of this type will continue throughout the year. Anyone with information regarding the sale or furnishing of alcohol to minors, is encouraged to contact the Street Enforcement Team at 334-3065, or Secret Witness at 322-4900, www.secretwitness.com, or text the tip to 847411 (TIP 411) keyword - SW

The regional Street Enforcement Team is comprised of detectives from the Reno Police Department, Sparks Police Department, Washoe County Sheriff’s Office, and the University of Nevada Police Services.