March 7, 2014
Lance Gilman, Brothel Owner, says he met with the ladies who worked at the original Mustang Ranch and they're emotionally attached to the history. Some have come back to work after being retired.
The brothel will be known as "the World Famous Brothel."
Gilman is in a trademark legal battle, and can't use the Mustang Ranch name. However, he can call his museum next door the "Mustang Ranch museum. A judge ruled the mark for the museum is not a use of the mark for brothel services. Gilman says the renaming of his new brothel will most likely end up in Supreme Court.
Right now, the Old Bridge Ranch is the only brothel allowed to use the "Mustang" name.