RENO, Nev. (KOLO) - Community input via the Reno Flag Project has led to the Reno City Council to choose a design for a new official municipal flag.
New flag image courtesy City of Reno Twitter
Pending specifications, the design by Reno resident Tucker Stosic was chosen, with a star from the Reno Arch, the golden yellow depicting the high desert, a blue stripe representing the Truckee River under the Sierra Nevada, a semi-circle below for the Silver State.
The decision met the approval of consulting vexillologist James Ferrigan who said it followed the basic rules of successful flag design..
"I think we hit a home run. Basically we kept it simple. we used a minimum number of colors. We kept the lettering and the seal off the design. It's certainly unique to Reno and I think it has potential to be a really cool city flag which is the unwritten rule."
So, it has to be cool?
"Yeah, it has to be cool or people won't use it."
The secret to its success now is marketing and education. That it be put in general use.
In celebration of Reno’s 150th birthday in 2018, the Reno Arts and Culture Commission held two workshops on flag culture and design at The Holland Project and had an open submission period for flag designs from November 30, 2017 through March 2, 2018.
More than 200 submissions were received. The Arts and Culture Commission’s Reno Flag Committee met March 14 and narrowed the submissions to 13 finalists. Members of the public were invited to vote for their favorite flag finalists online at RenoCulture.com through April 6, 2018.
222 designs were submitted from 100 artists, 70% local. There were five guidelines. The flag needed to be simple, and have meaningful symbols, no lettering or seals, and 2 or 3 basic colors, and it had to be unique.
The Arts and Culture Commission chose finalists to be presented to the Reno City Council at its April 25, 2018 meeting.
The plan was to debut the flag at Greater Nevada Field May 9, 2018 at the Biggest Little Birthday event; it's not clear whether it will be ready in time.
The current community flag, created in 1959, is unofficial and was never adopted by the City of Reno.